Research problem Albaik restaurant introduced a new product in the market called Grilled Chicken Fillet Sandwich. After some time Cheap MLB Baseball Jerseys , the restaurant found that the new product is not sought after and they also realized that the sales of the new product decreased; while some customers raised concerns and un-satisfaction. The research problem is to determine the causes of the decrease in the new product sales and how to increase the sales of the new product. Research objective The research objective include To determine what cause the decrease in sales of the Grilled Chicken Fillet Sandwich. To determine how to improve the new product so as to satisfy the customers To determine how to increase the sales of this new product Research questions What factors influence the sale of Grilled Chicken Fillet Sandwich? What does the Albaik need to do so as to improve the product to satisfy and please the customer? Investigation and s